TVOTSF2016 - Focus on Turner Ignite

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TVOTSF2016 - Focus on Turner Ignite


TVOTSF2016 - Focus on Turner Ignite

The TV of Tomorrow Show Turner Ignite--an innovation unit within Turner's Ad Sales division that was launched in January of this year--will cast light on its work, and walk attendees through existing and emerging opportunities to evolve advertising effectiveness. Thanks to branded content, social amplification, television native advertising, limited-commercial formats, audience targeting and more, capabilities are bountiful and the consumer experience is more important than ever for ensuring ad impact.

Participants include:

  • Dan Riess, EVP of Content Partnerships/Co-Head of Turner Ignite, Turner Ad Sales
  • Michael Strober, EVP of Client Strategy and Advertising Innovation/Co-Head of Turner Ignite, Turner Ad Sales
  • Dan Aversano, SVP Of Ad Innovation and Programmatic Solutions, Turner Ad Sales
  • Otto Bell, VP/Group Creative Director and Founder, Courageous
  • Frank Kavilanz, VP of Ignite Social, Turner Ad Sales
  • Mike Bloxham, SVP of National Television and Video, Frank N. Magid Associates (Moderator)

Televisionation Friday Fireside: Teresa Phillips, Co-Founder and CEO of Spherex

Televisionation Friday Fireside: “Whither Goest Thou, Nielsen?” with Adam Lowy

Televisionation Friday Fireside: Innovid Co-Founder and CTO, Tal Chalozin

Televisionation Friday Fireside: Cinedigm President, Erick Opeka

Televisionation: Bally’s Adi Dhandhania on Interactivity and Sports Betting

Televisionation Friday Fireside: Universal Search & Discovery’s Steve Harnsberger

Televisionation: Julie Saltman on her New VR/AR Project, “Taking Wing”

Televisionation: Screen Culture: Media Scholar and Producer, David Craig